1:1 Personal brand Coaching Program
Create Your Own Rules For How You Show Up and Make an Impact in the World
Let your rules be your guide, helping you embody your message and methodology.
You're a quiet introverted coach or impact maker who wants to help others, but you're struggling to show up consistently and communicate your ideas with confidence and conviction.
Perhaps...
- You have a rich inner world, full of ideas and insights, but you're stuck in your head and the thought of sharing anything with the outer world feels daunting and overwhelming.
- You want to make a positive impact in the world, but you're constantly second-guessing and doubting every choice and action you take.
- One minute you're all in giving it everything you've got, and the next, you're burnt out wondering if you're cut out for it.
- You want to connect with people on a deeper level, but you can't settle on a clear niche, and struggle to articulate why and how you can help people.
- Every time you post on social media, write a blog, or share on any platform, you often find yourself holding back, filled with doubts about your skills, wondering if anyone will care, or worried about what people might say or think.
This means...
- Ideas that could truly help others go unshared and unheard, limiting the positive impact you can make.
- You aren't taking the right actions needed to grow your business, and your hesitation leads to missed opportunities to engage more people.
- The constant cycle of energy highs and lows, where one minute you're giving it your all and the next you are burnout, means that you're not showing up consistently, making it even harder to establish lasting relationships with your audience.
- The joy is being sucked out of your work because you're not working with those you genuinely want to help. You're not feeling fulfilled, which affects your motivation and productivity.
- You're struggling to consistently secure enough clients to earn a living, and often find yourself wondering if you should be looking for a 9-to-5 job.
What You've Tried
- You carefully deliberated on and eventually decided on a business name, even securing a professional logo. However, your business is YOU, and by focusing solely on a name and logo, you've inadvertently hidden the essence of who you are.
- You invested in a number of online courses, thinking each one would be the 'game-changer' for your business. However, you're left with an overload of information and not enough actionable steps tailored to you and your personality.
- You attended multiple local or online networking events and webinars, hoping to find clients. But, often found yourself overshadowed by louder voices, and struggling to communicate what you do and who you help effectively.
- You purchased website templates or sales funnel blueprints, thinking it would give you a professional edge. But the generic approach lacked personalisation, failing to resonate with the people you want to help the most.
- You tried to be active on all social media platforms simultaneously, posting multiple times a day, hoping to increase visibility. But it inevitably led to burnout and a lack of deep engagement on any single platform.
- You hired a graphic designer for a full branding package, believing that a professional look would bring in clients. Yet without a clear business strategy and client understanding, the branding didn't align with you or speak to anyone.
- You signed up for every new tool or piece of software that was recommended by experts, thinking they would streamline your processes, or magically solve all your problems. However, you just ended up with tools you barely used, wasted money and made things far more complicated.
Why None of it Worked...
Because without first establishing the fundamentals of your personal brand, every tool, tactic, or course will just be a superficial fix.
It’s not just about having a detailed step-by-step strategy; it’s about truly understanding who you are, what you stand for and who you can help the most based on your own experiences. Then letting that clarity drive every action you make.
If there is a lack of belief in your own value and worth, an imbalance in your approach, and a missing sense of belonging with your niche, you end up feeling lost, overwhelmed, and constantly second-guessing your every move.
The key lies within you, in understanding your true essence and letting that guide your message and methodology.
Hey friend...
I’m Fifi Mason, your Personal Brand and Visibility Coach.
Back in 2018, I took my first steps into freelancing, but it wasn’t long before I found myself buried in a business that felt overwhelmingly wrong. The reasons?
- I was hiding behind generic marketing: Initially, I shied away from putting my real self into my brand. This lack of authenticity led me to attract clients who weren't a good fit.
- I had an undefined niche: My services were as vague as my identity. I didn't have a clear niche, which meant I had a hard time communicating what I could offer and who I helped.
- I was attracting the wrong crowd: By not showcasing my true self and expertise, I ended up with clients who neither understood nor valued my expertise, making the work draining rather than fulfilling.
I reached a point where I knew something had to give. If I was going to build a business that not only succeeded but also made me happy, I had to be unapologetically me.
That’s when my transformation began. I embarked on a self-discovery journey, diving deep into the world of personal branding.
What I found was liberating: Personal branding isn’t about constructing a facade; it’s about uncovering who you genuinely are and infusing that essence into every facet of your business.
It was during this enlightening journey that I came to realise many of the challenges I’d faced were rooted in my own quiet, introverted nature.
And that’s why I’ve decided to dedicate my work to helping quiet coaches and introverted impact-makers like you.
I’ve navigated the unique visibility struggles and self-silencing, that quiet more introverted individuals face. Now, I’m dedicated to guiding you towards authentic visibility and lasting success.
Over the last few years I’ve been developing tools and techniques to help myself, and others, to show up consistently with confidence and conviction
Impact Rules
My 1:1 Personal Brand Coaching Program
If you want to make a real impact in the noisy world, you need to stand out, not by being louder, but by being authentically YOU.
And what’s more authentic than a message and methodology crafted from your intrinsic beliefs, strengths, and aspirations?
Enter Impact Rules: A one-to-one program designed to craft a message and methodology that’s quintessentially you.
- Personalised One-to-One Sessions: Dive deep into understanding your essence. Discover who you truly are, recognise your potential, evaluate your capacity and energy, envision your ultimate goals, and pin down your purpose. Together, we'll determine whom you can impact the most and strategise the best methods.
- Your Own Impact Rules to Guide You: Craft Impact Rules to help you maintain direction and alignment in your business. Principle Rules keep you grounded and guide you to live by your values. Power Rules keep you aligned with your strengths, ensuring you maintain balance and optimise your daily effectiveness. Purpose Rules are directives that connect you to your 'why', guiding you towards fulfilling your mission.
- Session Recordings for Reflection: Every moment of our sessions is captured and recorded, providing you with the invaluable opportunity to revisit our discussions. As you playback these recordings, you'll uncover nuances and insights that might have initially been overlooked.
- Personalised Impact Rules Print: Upon completing your sessions, you'll receive a beautifully designed print of your Impact Rules. This tangible representation isn't just a token; it serves as a daily reminder of your commitment and direction. Strategically place it in your workspace or home, allowing it to inspire and guide you every day, ensuring your actions always resonate with your core principles.
What people have to say about it...
Who is it for?
Quiet Online Coaches
For the introspective coaches who, while not always the loudest, possess deep wisdom. You need a way to confidently articulate and share your insights, ensuring your message resonates with those seeking guidance.
Introverted Impact Makers
For those driven to make a real difference. As an impact maker, your passion is commendable. This is your chance to channel that enthusiasm into clear actions and maximise your positive influence.
Asking yourself this?
I’ve invested in so many things that haven’t helped me before, how will this be different?
Here are a few reasons...
- You're not going to learn "here today, gone tomorrow" tactics, the tools are designed to finally stop you holding yourself back and help you TRANSFORM your mindset for good.
- You'll get ongoing inspiration, accountability and feedback to help you on your visibility journey.
- Every step of this mini-program has been meticulously designed with quiet introverts in mind. Taking your more reserved nature and preference for minimal social interaction into account.
- You'll be part of a supportive community of amazing people that are on the same journey and totally get it! A space to get feedback and advice and celebrate your wins.
FAQ's
Still have questions?
Absolutely. While the program is tailored for coaches, its core principles apply to anyone wanting to make an impact. If you’re looking to clarify your message and amplify your reach, this will guide you.
The program spans 6-8 weeks, featuring weekly sessions that last an hour each. Additionally, you’ll have weekly assignments to tackle. If weekly sessions don’t fit your schedule, we can tailor a plan to suit your availability!
Your crafted Impact Rules serve as daily guidelines. By integrating them into your routine, reflecting on them during decision-making, and aligning your actions with them, you’ll witness transformative results.
Absolutely. Whether you’re looking to rebrand, refocus, or simply reassess your current direction, the principles taught here can provide fresh perspectives and reignite your passion.
My method focuses on deep introspection and crafting personalised Impact Rules. This ensures that your brand is genuinely aligned with your essence and purpose.
No prior preparation is required. Just come with an open mind and a willingness to delve deep into understanding your unique value and vision.
The program costs a total of $1,791. I offer a payment plan of three monthly instalments at $597 each to make it manageable for you.
Life happens and schedules can be unpredictable. If you’re unable to attend a session, please let me know in advance, and I’ll do my best to reschedule it at a time that’s convenient for you.
Since this program involves live sessions with me, all payments are final and non-refundable. This includes any instalments made as part of a payment plan. While I don’t offer a money-back guarantee, I wholeheartedly commit to providing 100% focus and dedication to achieve the results outlined, provided you’re equally invested in the process!
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